Influencer: Brand and Influencer Agreement Template

Forge successful partnerships with influencers and content creators using our Influencer Agreement Template. This legal template is crafted for businesses and brands looking to collaborate with influencers across various digital platforms. It encompasses all vital aspects of influencer partnerships, including compensation, content guidelines, and intellectual property rights, to ensure a clear, mutually beneficial relationship. With the addition of a bonus campaign brief, planning and executing influencer campaigns become more structured and effective. 

About the Template  

Developed by seasoned legal professionals, our templates are designed for ease and effectiveness. Each template is clear and user-friendly, allowing you to customise the essential details to align perfectly with your  business needs.  

Bonus Links: For extra guidance, check out our blog articles on  

The Ultimate Guide to Understanding Influencer Marketing Law in Media in Australia 

5 Steps to Engaging an Influencer for a Giveaway 

10 Reasons Brands Should Work with Influencers 

The Pro and Cons of Macros and Nano Influencers 

What’s included?  

Your template purchase includes: 

• Template in Word format  
• Template User Guide pdf – Handy hints on how to update your template 
• Single user licence to edit, use and reuse the template as often as you need for your business 
• BONUS: Access to The Legally Legit Lounge® for Templates with “how to” video tutorials to walk you through your template*  
• BONUS: Future template updates 
• BONUS: Video Guide – This comprehensive video walkthrough is designed to guide you step-by-step through the template, providing clear instructions and assistance to help you successfully complete it with a few tips thrown in for good measure! 

* Your purchase will give you free access to the support you need to complete your template with confidence, with video tutorials explaining key terms to ensure you understand your template. Your access to The Legally Legit Lounge® for Templates is subject to the template you have purchased. The resources in this portal are specific to your template purchase, and are not applicable to all scenarios. Any information provided in The Legally Legit Lounge® for Templates is of a general nature, and does not constitute legal advice. 

Any questions? 

If you have additional questions, or require ongoing support, you can either book in a consult, contact us via email or join our membership program, The Legally Legit Lounge® for less than the cost of a coffee a day. Terms and conditions apply. For more information about what is included in the membership for The Legally Legit Lounge®, please email us or check the link on our site. 

Our Brand and Influencer Agreement Template includes the following 

• Clear Compensation Terms: Establish transparent payment structures, including fees and payment schedule. 
• Content Guidelines: Outline specific content requirements, ensuring brand alignment and creative integrity and compliance with applicable laws and regulations. 
• Intellectual Property Rights: Clearly define the ownership of content created during the collaboration. 
• Confidentiality Agreement: Protect sensitive brand and influencer information. 
• Campaign brief with prompts to help you understand what you need 
• Obligations – sets out the obligations on each party 
• Termination terms – sets out in what circumstances the arrangement can be terminated 
• Many more specific bits and pieces to ensure your arrangement is legally legit 

Ideal for Brands and businesses looking to work with influencers to promote their products/services. 

Not a brand or business engaging an influencer but work with influencers/content creators or are an influencer / content creator?  We gotchu! 

If you are a talent agency managing influencers, an agency coordinating with brands, or an influencer/content creator, we have tailored templates to suit your specific requirements check then out! 

Brand and Agency Agreement Template: For agencies working with brands to source and manage influencer relationships on behalf of the brand. 

Services Agreement for Talent Management: For agencies who manage influencers/content creators and source them work. 

Services Agreement for Content Creators:  If you are an influencer/content creator providing your awesome services to businesses and brands then this is the template for you! 

IMPORTANT  

Purchasing our fill in your blanks templates for you to customise and ensure they suit you and your business needs, utilising our free resources or having a chat with us as part of a consultation doesn’t create a lawyer-client relationship between you and Foundd Legal (sorry!). It also doesn’t constitute legal advice. Please consult with a lawyer for any questions. 

We do offer templates for countries outside of Australia, you will see on the specific template page which country or countries the template is available for, just make your selection! Unfortunately at this time, we are only offering templates for the countries specified.  

Our templates are however customisable for countries outside of Australia, and whilst they are a good base and potentially save you money getting something created from scratch, it would be prudent to have a lawyer in your country to review the template especially if you have any questions.  You get a single user licence and can re-use the templates you purchase as many times as you want for your own business needs! But keep in mind we’re a small business just like you, offering a service and we need more people like you to help us continue to grow - just like you!  So from the bottom of our humble hearts, thank you for making a legit purchase and not sharing!  Use of this Site and your purchase of any digital products or downloading of any free resources, are subject to our Terms and Conditions. 

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