Starting an online business is exciting, you’ve got the skills, the drive, the brand vision. But before you dive headfirst into client work, courses, or coaching sessions, you need to make sure you’ve legally protected yourself and your business.
Without the proper legal foundations, even the most promising online businesses can face unnecessary risks, financial, reputational, and personal. The good news? You don’t need a law degree. With the right legal contract templates and a bit of upfront prep, you can launch your business confidently, knowing you're legally protected.
In this blog, we’ll cover the legal must-haves for starting an online business, whether you’re a course creator, coach, virtual assistant, or online business owner.
Why Legal Protection Matters for Online Businesses
Many online business owners assume that because they’re running a small business from home, whether it’s coaching, virtual assisting, or selling courses, they don’t need legal contracts. Unfortunately, that’s a costly myth.
Legal contract templates exist to protect:
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Your income (so you get paid on time and fairly)
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Your intellectual property (so no one steals your content)
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Your personal assets (limiting personal liability)
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Your relationships (clear expectations for you and your clients)
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Your reputation (protecting your brand long-term)
In short: good legal foundations aren’t an expense, they’re an investment.
The Legal Essentials You Need to Start Your Online Business
Business Structure & Registration
Before signing your first client or selling your first course, you’ll want to:
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Register your business name.
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Decide on your business structure (sole trader, company, etc.).
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Get an ABN (if you're in Australia) or equivalent in your country.
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Consider whether you need GST registration.
Pro Tip: Many online business owners forget that your structure also impacts your tax obligations and personal liability. Getting advice early can save you big headaches later.
Website Legal Policies
Your website is your online storefront. You’ll need:
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Privacy Policy: Required by law if you collect any personal information (think email addresses, payment details, etc.). Meta and Google require it too!
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Website Terms & Conditions: Protects your intellectual property and outlines how visitors can (and can’t) use your site.
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Disclaimer: Particularly important for coaches and course creators providing advice that could be interpreted as legal, financial, or health-related.
We offer legal contract templates for website policies that are fully customisable and legally compliant, even as your business grows.
Service Agreements & Client Contracts
If you're offering services (hello coaches, VAs, designers, and consultants), you absolutely need a strong client agreement template. It should cover:
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Scope of work (to avoid scope creep!)
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Payment terms
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Cancellation & refund policies
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Confidentiality
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Limitation of liability
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Dispute resolution
Contract templates save you time and legal fees while ensuring both you and your clients are on the same page.
Online Course & Membership Terms
If you’re a course creator or running memberships, you need specific legal contract templates for:
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Course Terms of Purchase
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Membership Terms & Conditions
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Refund Policies
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Intellectual Property Clauses
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Community Guidelines
Protecting your course content ensures you're not giving away your IP for free, and helps you handle refund requests legally and fairly.
Independent Contractor Agreements
If you're hiring other freelancers, subcontractors, or virtual assistants to help you run your business, protect both sides with a proper contractor agreement. This helps clarify:
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Payment structure
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Ownership of work created
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Confidentiality obligations
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Non-compete or non-solicitation clauses
These legal contract templates are especially helpful as your business scales and you build a team.
Intellectual Property Protection
Don’t forget about trademarks and copyright. These protect your:
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Business name
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Logos
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Course content
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Downloadable materials
Early trademark registration can prevent expensive legal battles down the track. We offer trade mark registration services to make this easy.
Why Using Legal Contract Templates Makes Sense
Hiring a lawyer to draft every document can get expensive quickly. That’s where legal contract templates for online business owners offer huge value:
✅ Cost-effective
✅ Quick to customise
✅ Written in plain English
✅ Professionally drafted by lawyers who understand online business
✅ Instantly downloadable
At Foundd Legal, our contract templates are specifically designed for coaches, course creators, virtual assistants, and online business owners we get your business model because it's what we do every day.
Common Mistakes to Avoid
❌ Copying someone else’s contract (you don’t know if it's legally valid)
❌ Using ChatGPT when you have no legal experience
❌ Skipping contracts altogether in the early stages
❌ Forgetting to update contracts as your business evolves
The right legal contract templates grow with your business.
Final Thoughts: Start Smart, Protect Yourself
Starting an online business is one of the most empowering decisions you can make, but don’t leave your legal foundations to chance.
With the right contract templates and legal documents in place from the start, you’re not just protecting your business, you’re setting it up to thrive.
Ready to get legally legit? Check out our full range of legal contract templates designed specifically for coaches, course creators, virtual assistants, and online business owners.
***Disclaimer. Please read!!***
This article is for general information purposes only and should be used solely as general guidance. It does not and is not intended to represent legal advice or other professional advice.
All rights reserved. © Foundd Legal Pty Ltd
