How much does it cost to register a trade mark?" is one of the most Googled questions in Australian small business. And yet the answers out there are all over the place.
Some say a few hundred dollars. Some say thousands. Some list a range so wide it's useless. So here's the straight version, what you'll actually pay to IP Australia, what a professional costs, and what most people forget to budget for.
- IP Australia charges a government fee per class, per application
- There are two main application types with different fee structures, check ipaustralia.gov.au for current rates
- Professional fees (lawyer or trade mark attorney) are separate from government fees
- Renewals are required every 10 years
- The cost of NOT registering is almost always higher than registration itself
Table of contents
- What does IP Australia charge?
- What is a trade mark class and how does it affect cost?
- Do you need a lawyer, and what do they charge?
- Hidden costs most people miss
- Is professional help worth it?
- The real cost of not registering
What does IP Australia charge to register a trade mark?
IP Australia sets the government fees for trade mark registration in Australia. Fees are charged per class, the category your goods or services fall into.
There are generally two application types available. Fees vary between them, and IP Australia updates its fee schedule periodically. Always check the current rates at ipaustralia.gov.au before you file, don't rely on figures you read online, including here, as these can go out of date.
One thing that doesn't change: each class you register in is a separate fee. The more classes you need, the more you pay.
What is a trade mark class and how does it affect cost?
Australia uses the Nice Classification system, 45 classes covering every type of good and service.
You register your trade mark in the class or classes that match what you actually sell. If you sell both products and services, say, you're a designer who also runs workshops, you may need two classes. That's two sets of fees.
Most small creative businesses need one or two classes. Getting your class selection right on the first application is one of the best ways to keep costs under control.
Do you need a lawyer or trade mark attorney, and how much do they charge?
You can file a trade mark application yourself through IP Australia's online portal. Many people do. But a trade mark professional adds real value.
A lawyer or trade mark attorney conducts a thorough clearance search, identifies class issues before you file, drafts the specification of goods and services accurately, and responds to any objections IP Australia raises during examination.
Professional fees vary depending on complexity. A straightforward application with a clean search result costs less than a complex one. Get a fixed-fee quote before you engage anyone so there are no surprises.
What extra costs should you budget for?
Most people budget for the application fee and forget everything else. Here's what can catch you out.
If IP Australia has concerns about your application, they'll issue what's called an adverse report. Responding to that takes time and, if you're using a professional, money.
If a third party opposes your application, meaning they formally object to your registration, you may face opposition proceedings. These can be costly and slow.
Renewal fees are due every ten years from your filing date. And if you want protection outside Australia, international registration through the Madrid Protocol is an additional cost entirely.
Is professional help worth paying for?
If your brand matters to your business, and it does, professional help is worth it.
DIY applications are rejected or opposed more often than professionally prepared ones. A rejection means you lose the application fee and have to start again. An opposition means formal proceedings. Both are expensive.
A professional catches those problems before they happen. Think of it as brand insurance, not an extra cost.
What is the real cost of not registering a trade mark?
This is the number nobody talks about.
If you don't register and someone else registers a similar name in your class, you can be forced to rebrand. If a competitor copies your brand and you have no registration, your options are limited and expensive.
Rebrands, legal disputes, and lost brand equity cost far more than registration. A forced rebrand can run from $5,000 into the tens of thousands, and that's before any legal fees.
Registration is almost always the cheaper option. Not registering is not saving money. It's deferring a much bigger cost.
The question I get most often is 'can I just do it myself to save money?' And technically, yes, you can. But I've seen too many DIY applications come back to me after rejection or opposition, and by that point the client has lost their filing fees and weeks of time. A professional application done right the first time is nearly always the better investment.
Frequently asked questions about trade mark registration costs in Australia
How much does IP Australia charge to register a trade mark?
IP Australia charges per class, and fees vary by application type. Always check ipaustralia.gov.au for current rates, the government site has the most accurate and up-to-date figures.
Can I register a trade mark myself in Australia?
Yes, you can file directly through IP Australia's online portal. But a trade mark lawyer or attorney helps you avoid costly mistakes, particularly around class selection, clearance searching, and responding to adverse reports.
How long does trade mark registration last in Australia?
A trade mark registration lasts 10 years from the filing date. You can renew it indefinitely in 10-year blocks, as long as you continue using the mark and pay the renewal fee.
Are there ways to reduce the cost of trade mark registration?
The government fee is fixed, you can't avoid that. But you keep costs down by registering only in the classes you genuinely need, filing a strong application the first time, and avoiding rejections or oppositions. A professional makes all three more likely.
Want a fixed-fee trade mark registration with no surprises? Foundd Legal's Trade Mark Registration Service handles everything, search, application, and follow-up, so you know exactly what you're paying and what you're getting.
About the Author

Riz is the Founder & Director of Foundd Legal, a lawyer with 20+ years' experience and a long history of building online and ecommerce businesses.
She helps creatives and online business owners protect and grow their businesses with clear, practical legal tools that actually make sense.
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Disclaimer
We do our best to keep this content accurate and up to date, but laws change, interpretations evolve, and the internet isn't perfect. Occasionally, information may be outdated or contain errors.
This content is for general information only and isn't legal advice. If you choose to rely on it, you do so at your own discretion. For advice specific to your business, you'll need support tailored to your situation.
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